Yes, you read it right, Acharya Chanakya is coming back to the modern-day in the form of a book, this time to teach startup strategies to budding entrepreneurs, startup founders & mentors alike!
The book titled, “Startup Chanakya” was released by the author Shri. Umesh Rathod during the Honorary Doctorate convocation & Book launch ceremony with august presence of Dr. Lata Suresh, Chairperson, IICA, Shri. Vijay Shah, Padmashree Awardee, Shri. Peeyush Panditji, Founder of IIU, Smt. Kalyani Jugo, Member Parliament – Mauritius, Smt. Mamta Singh, Director WEICI at Indian Institute of Corporate Affairs, IMT Manesar on 21st Nov 2021.
Mr. Umesh Rathod, founder of Lean Campus Startups has propagated STEM education & Entrepreneurship education to nearly 4.5 lac students since 2010 from various demography’s. He is also a Mentor of Change with NITI Aayog’s Atal Innovation Mission. During his early engineering days, he was inspired by Dr. A P J Abdul Kalam’s mission of propagating Entrepreneurship to various walks of life.
This book is an amalgamation of Acharya Chanakya’s thoughts & author’s experiences in the entrepreneurial ecosystem as a learner, mentor, educator, researcher over the years. It aims to ignite the spark in the startup founders, startup enthusiasts & youth to help them build their entrepreneurial mindset. The author strongly believe that Entrepreneurship can be taught & it is evident from Acharya Chanakya & Chandragupta’s Mentor-Mentee saga of how it can be achieved.
When the idea of this book came to him, he thought about how Acharya Chanakya would pursue a Startup. Hence, he has tried to bring all the available literature from Arthashashtra & concepts pertaining to Startup thoughts from various walks of life through this book. He hopes that readers will find it engaging, enthralling & over and above getting insights into the world of startups from acharya Chanakya’s perspective. This work is well planned & has been under construction since the launch of his first book, The fun of being in a Start-Up.
The fun of being in a startup book is more about self-help & reference books for 1st generation Entrepreneurs / Problem Solvers whereas “Startup Chanakya” will resonate with the founders as well as their mentors. This book will act as a guiding light for 1st generation entrepreneurs or Chandragupta’s in their entrepreneurial journey.
The quest for greatness and all-round bliss has been the significant aim of humanity since ages & bliss can be accomplished either through self-happiness or through satisfaction of wants. In Vedic Hindu folklore, business is viewed as an authentic, necessary piece of society. It underlines the need to work for a financial design dependent on “Sarva Loka Hitam” i.e. Let everyone prosper!!
The event also honored Mr. Umesh Rathod with an Honorary Doctorate along with other eminent personalities like Padmashree awardee Shri. Anup Jalota & other dignitaries from academia, researchers, media celebrities & army veterans who have put in constant efforts to steer young minds to a better future by guiding and helping them in each and every way possible in the Education field. To know more visit: www.umeshrathod.inStartup Chanakya English Promo:https://www.youtube.com/watch?v=Zk32uk615XIStartup Chanakya Hindi Promo:https://www.youtube.com/watch?v=wCMxOEtNbUoAuthor Website:https://www.umeshrathod.inAmazon Link English:https://www.amazon.in/dp/1685387322Amazon Link Hindi:https://www.amazon.in/dp/1685548490Startup Chankaya – Introduction by Authorhttps://www.youtube.com/watch?v=y5XDnBBdMuo
